60’s and 70’s Counter Culture

What is the meaning of `Counter cultureā€™?

ā€˜The Counterculture of the 1960s was an anti-establishment culture that spread throughout the Western world in the 1960s and lasting into the mid-1970s.ā€™ (1)

When looking into 60ā€™s/70ā€™s art, I found that contrasting coulors and bold lines stood out to me, I also like how the designs fill the whole page from corner to corner. The first artist that I looked at is the designer who created the magazine covers for the famous underground magazine, Kesey / Leary / Grogan. (image (2))

ā€˜OZĀ was an underground alternative magazine. Appeared inĀ London,Ā EnglandĀ from 1967. The original Australian OZ took the form of a satirical magazine published between 1963 and 1969, while the British incarnation was a “psychedelic hippy” magazine which appeared from 1967 to 1973.ā€™ (3)

The image of the famous painting Mona Lisa has been clearly manipulated in a comedic way suggesting the nature of the magazine and what it has to offer to the readers. Furthermore I also like how the designer has kept a similar colour scheme throughout.

The second illustration, was found online. Created in 1968 andĀ designed by Ken Geering it was a poetry book published by ā€˜corgi booksā€™.

In this illustration, I have interpreted that the woman is a ā€˜spiritā€™ looking over the world, looking to guard/ take care of it. I like how the type is separated into two sections inside of the circle that the spirit/woman is holding, this circle clearly represents the world as it says within the circle, ā€˜Its worldā€™ and the shape is suggestive of the earth.

Another observation that I made was that the separated type is designed to look like the Yin+Yang sign. The meaning of the Yin+Yang symbol fascinates me and I’ve seen that in many artists in the 60ā€™s and 70ā€™s era used it. (image (4))

The final illustration I have found is by, Polly Apfelbaum.

ā€˜The key visual motif comes from the 1963 book,Ā The Potential of Woman, published in conjunction with a symposium of the same name.ā€™ (5)

The simplicity of this retro design suggests that two women (who are different hence their different colourā€™s) are either looking at one another or looking ahead. Personally I like the colourā€™s within this illustration/piece of graphic art as it is very sharp and simple. (image (6))

WorldAtlas. 2017. What Was The Counterculture Of The 1960s and 1970s? – WorldAtlas.com. [ONLINE] Available at: http://www.worldatlas.com/articles/what-was-the-counterculture-of-the-1960s-and-70s.html.. [Accessed 17 November 2017].(1)

oz magazine – Google Search. 2017. oz magazine – Google Search. [ONLINE] Available at: https://www.google.co.uk/search?q=oz+magazine&rlz=1C5CHFA_enGB767GB767&source=lnms&tbm=isch&sa=X&ved=0ahUKEwiPlv32wrLXAhVBDcAKHYyCC1wQ_AUICigB&biw=814&bih=635#imgdii=oBhe-4rnIn1XeM:&imgrc=qFeQFSqK7qn9YM:. [Accessed 17 November 2017].(2) image of issue 3

OZ (magazine) – Wikipedia. 2017. OZ (magazine) – Wikipedia. [ONLINE] Available at: https://en.wikipedia.org/wiki/OZ_(magazine). [Accessed 17 November 2017].Ā (3)

Pinterest. 2017. It’s World That Makes The Love Go Round – front by smashingbird, via Flickr | Art | Pinterest | Rounding, Psychedelic and Psychedelic art. [ONLINE] Available at: https://www.pinterest.co.uk/pin/196821446188303303/.. [Accessed 17 November 2017].Ā ā€˜Its the world that makes the love go roundā€™ Image (4)

Widewalls. 2017. Polly Apfelbaum Presents The Potential of Women at Alexander Gray Associates | Widewalls . [ONLINE] Available at: https://www.widewalls.ch/polly-apfelbaum-art-alexander-gray-associates/. [Accessed 17 November 2017].Ā (5)

Pinterest. 2017. The Potential of Women | Alexander girard. [ONLINE] Available at: https://www.pinterest.co.uk/pin/282882420314659496/. [Accessed 17 November 2017].Ā (6) Polly Apfelbaum, The potential of Women.

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