In graphic arts you can find multiple styles of different work. I am focusing on a photography based album cover vs a illustration based album cover. I find the comparison of the two interesting because the versatility of the two is huge however they both deliver the same sort of message and both for fill a purpose.
http://www.elle.co.za-justin-bieber-artwork-banned/
This image is a photography based album cover which is from a Justin Bieber album. Here we can see that there is a portrait of himself showing that the style could be a little formal. However, the editing of the image then allows us to relax a little as it has been converted into black and white and then his body has been made a little see through by changing the opacity of the photograph. Over the top of this image there is then some sketching which relaxes the tone of the image and the style even more, this then leaves us with quite a relaxed feel allowing the audiences to connect with the album allowing more sales for him.
http://site.laboca.co.uk/Bombay-Bicycle-Club-1
This image in an illustration based album cover which is from the band Bombay Bicycle Club. In their album cover they demonstrate a series of illustrations which show human figures walking round in a circle through the moon and sun. This already appeals to their target audience and sets the whole tone of the image as relaxed, this is the same as the previous album. this illustration has then been digitally process which also is the same as the previous image. It is quite simple yet effective, less fussy than the previous image. I feel like I prefer this image even though the image before has more detail, this is because there is more thought behind this image and you can tell in the final piece.