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UOSM 2008: Topic 5 Explain the advantages and disadvantages to a content producer of making their materials freely available online
Explain the advantages and disadvantages to a content producer of making their materials freely available online
Firstly, I would like to introduce The Nielson Company’s research ‘changing models a global perspective on paying for content online’ which highlights as expected, that ‘the vast majority (85%) [of consumers] prefer that free content remain free.
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