How YOU can get scammed and GET SIX PACKS at the same time!

The tools that humans possess require an amount of responsibility to protect oneself and others involved from being harmed in any manner possible. The internet and social media in particular are no exception and there are many reasons why one should act responsibly. This has been addressed in blog posts from previous topics such as preventing yourself from being in your future employer’s “‘reject’ pile” (Andy Sugden, 2014).

A blog post by Dr. Jim Barry addresses the ethical issues faced in today’s social media marketing. One of the issues Dr. Barry mentions is Invasion of Privacy. This issue is synonymous with being anonymous on the internet which I highlighted in my previous blog post. Before the introduction of AdBlock, surfing the web was honestly a pain. Here’s what I see on Facebook now with AdBlock paused:

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Adverts on Facebook

I had quit playing video games over the summer and I have not bought my own box of cigarettes in almost a year (was a pack a week smoker, now barely one in a month). These advertisements were tailored to match my previous addictions and without AdBlock I would’ve gone back to my old habits. Despite the annoyance, one issue that significantly troubles me the most personally are scams.

Mike Chang’s Six Pack Shortcut is one of the most popular fitness channels on youtube but it is one of the most controversial as well. His methods have been labelled as being dishonest and misleading by the use of click-bait headlines and exaggerated health facts. What a lot of people are not happy about is the fact that he is selling information that is already free. Other popular youtube fitness channels have called out on Mike Chang’s business as a scam. Some have done so professionally while others … not so much.

Omar Isuf (deleted video)
Omar Isuf (video deleted from his channel)
Jonnie Candito with an in-depth explanation
Jonnie Candito with an in-depth explanation

Having been studying Psychology for the past half decade the harm marketing scams can do are extremely underestimated. Disappointment leads to a drop in general well-being such as self-esteem and over all happiness (in extreme cases depression) and even more so for people who already are low in self-esteem (e.g. 16 year old underweight me).

References:

An Authentic, Professional Online Profile - Andy Sugden

7 Ethical Dilemmas Faced in Social Media Marketing – Dr. Jim Barry

Anonymity: one of the most powerful inventions – Din Jaya

My Transformation & How YOU Can Get Abs – Mike Chang

Why Mike Chang of Sixpackshortcuts SUCKS – Omar Isuf

The Home Workout Scam – Jonnie Candito

Expectation, Disappointment and Sadness – Mary C. Lamia


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