zincheong

After reading several of my coursemates’ blog post, some of them included how content(photos, blog and video) is available for everyday users. Whereas others provided how open access relates to academic literature. Teresa’s post about content producers that post their materials freely online. I find the points made on her post about the advantage, such as increased visibility and building reputation similar to open access in academic papers. Continue reading →

Let’s provide an example, in a world without free content and you need to pay for these information. Here comes Lacy a student who have a deep passion for chemistry, she wants to gain more knowledge. But she was immediately denied entry as it cost way too much. And she is not able to justify her purchase as that book might not provide what she is looking for. (Story by me; comic made from toondoo) But with open access, the situation depicted in the comic will have a different conclusion. Continue reading →

This topic is especially important for us – future marketers. As we rely heavily on this information to craft our campaigns and create promotions that customer. It has taught us to draw the line of what is considered ethical and unethical on social media. And how we can abide by it to prevent getting in trouble. I have previously touched briefly on this topic (Pokemon Go). But with the most recent post, I have gone more in-depth as to how to create ethical content on our social media. Continue reading →

According to wearesocial’s results about the growth in the number of active social media users. The number of reported social media users have grown 10% (219 million) since Jan 2015, resulting in a total number of 2.31B of active social media users. (image source) With the increasing amount of social media users, we should consider the role of ethics in online sharing and communication. From the statement extracted from theguardian. Continue reading →

This is by far the most interesting and requires the most time to write about (as compared to the previous 2 topics). As I get to know what my course mates think about setting up an authentic professional profile on the digital platform. Many of friends have shown real life examples of people getting their jobs through unconventional ways (Youtube).Jeremiah and Jules pointed out the importance the content is to the profile. Continue reading →

(Image source) The recruitment process have greatly evolved, from traditional newspaper posting to online recruitment that includes posting their on their website and even through social media. According to shrm.org’s survey results, it shows a steady increase in the use of social media as a tool for recruitment. Continue reading →

(image source) Before writing on this topic, I did not know that by having several different social media accounts online represents different online identity. Previously, I did not have much thought as to what I put out on the web. But after writing, I understand and begin to practice being more conscious on what I post. Continue reading →

What is an online identity? It is simply how you would like to be portrayed online. Identity can be formed with your characteristics and interactions, as we interact differently on each website. All these websites will have a different picture of who you are and what you do. These different representations of you are called partial identities, as none of them are the full and true image of who you are. (Internet Society,2011). Continue reading →