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Should Open Access be available for all?

For this week’s blog post, I have decided to try something a little different and create a Prezi for the first time, in an attempt to respond to the topic in question. Here’s hoping it loads successfully… In the meantime, here is a great visual from the Australian Open Access Group on the benefits of Open Access: Image sourced from: Continue reading →

Reflection on Topic 4

This weeks topic has been, without doubt, my favourite topic to research and think about during the module so far. I have really enjoyed researching and considering the ethics behind businesses using social media as a platform to enhance their popularity. My own research highlighted the ways in companies manipulate social media in order to promote themselves through a number of ways such as false and unreported endorsements and how often social media is used as a means of self-promotion. Continue reading →

Reflection on Topic 3

I really enjoyed this week’s topic given it’s relevance for final year students like myself who are looking to kick-start their post-university careers, and interact with employers online. In this week’s blog, I considered the benefits of firstly using LinkedIn to create a professional presence online and then looked at how Twitter is emerging as a social media platform which facilitates interactions with employers on all levels from companies. Continue reading →

Developing a professional online profile

Today more than ever, it is vital that we have a professional online presence given that “80% of employers Google job seekers before inviting them into an interview!” (Joyce, 2014) This percentage certainly shocked me and got me thinking, what is the best way to create an authentic professional online presence and self-brand ourselves to attract potential employers… So let’s start with the most obvious platform to attract, interact and connect with millions of... Continue reading →

On the internet, nobody knows if you’re a dog?!

‘Your online identity is the sum or your characteristics and interactions’ with different websites. The humorous adage ‘on the internet, nobody knows you’re a dog’ created by Peter Steiner referred to a time when our online identity could remain separate from our real lives, however, now many people are pushing for authentic, transparent online identities which truly reflect the user. At the same time, others have multiple identities across Twitter/ Facebook/ Tumblr etc. Continue reading →

Explain the concept of digital “visitors” and “residents” drawing upon your reading and your own online experiences to date in support of the points that you make.

In his work Digital Natives, Digital Immigrants from On the horizon (2001), US technologist Marc Prensky, first coined the term “digital native” to describe the young generation born after 1980, who were confident in using ‘all the…toys and tools of the digital age’ (Prensky, 2001,p.1), such as the internet and video games. Continue reading →


So for the very first time this evening, I am sitting down and attempting to write a post on my brand new blog! It was a little trickier to set up than I had imagined (despite watching the handy tutorial), but I am almost there and hopefully this will soon start to look a little less amateur! Anyway, this blog is set up especially for my new University module – “Living and working on the web,” so watch this space for all my posts on the fascinating issues connected with our... Continue reading →