2015, Page 16

Nearly everything comes with a price-tag nowadays, even downloading music online, mobile applications, online articles/journals and etc; And some consumers are willing to pay for it(but i don’t). Continue reading →

As digitalization grows, more and more content producers are sharing their content online in the form of journalism, video or audio. Consumers find access to these different information in the shared virtual space and some of it come as free. (Miller, 2015) Given the effortless access an individual can have over the web, a new content producer may build his reputation faster by posting free online content. The absence of gatekeeper (i.e. Continue reading →

Click for a clearer image –> Source : http://www.slideshare.net/sjDCC/benefits-and-practice-of-open-science As a student, having access to academic articles has become an important element in my. It helps me to get a better understanding of subject by exposing me to different ideas and concept of the topic. With open access, I am grateful that I do not have to pay to read these articles because as a student, we do not have the financial ability to pay for every article we read. Continue reading →

Souce: Tumblr The one time Apple decided to give free music, majority of the people actually complained about it. It surprising, since who doesn’t enjoy free things? However, people only wants things that they like to be free. Most people are not interested in random freebies if it is not what they want. Can you Google it? We are so reliable to the Internet that Google has become a verb. Whenever we are in doubt, we would resort to searching for answers online. Continue reading →

Should content producers make their materials free? I strongly believe that the ideology of “open access” is contextual upon the content that is built. These are some background information in context of learning which shows the motivation for a open access ideology. Firstly, these are the Pros and Cons  in regards to open access. Pros: Cons: Open access model will shift the supplier of money from the reader to the author. Continue reading →

By definition, business ethics relates to the rules of conduct acknowledged by the society at large. It is often shaped by the nature of the industry and also moral beliefs that individuals possess. Wei Jie contributed a valuable point in stating that “there is no privacy online”. For certain, the nature of the virtual space makes it hard for an individual to exert power over the influence of information he has posted online. Continue reading →

This topic has been a very relatable one for me. I am glad that I managed to blog about it as I do talk about this frequently. Firstly, I would like to highlight YiXin’s post where she talked about the relationship between consumer confidence AND ethical use of social media marketing. Models who are more relatable would definitely increase consumer confidence in that product as it is easier to associate themselves with the models used. Continue reading →

Source: http://www.slideshare.net/CRohitKumar1/invited-to-speak-at-the-hysea-annual-summit-use-social-media-for-your-brand Reading my classmates’ post got me thinking if social media was really a good addition into people’s life. Most people have been so caught up in using this innovative form of communication and information sharing tool that they have forgotten about many other important things in life. Continue reading →

Image Created by: Jierun (Me) As the usage of internet and social media increases, ethics of social media comes to concern in terms of both education and business aspects (A very broad topic). What is right and what is wrong? What may seem right to you, may seem wrong to me. Continue reading →