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Patrick Wong

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Just one of the nineties.

Been a month since i last blogged uh-oh, procrastination seems to be hitting me hard like a wrecking ball. 2015 had been one hell of a roller coaster ride transitioning from army to college and may #2k16 be the start of greater things to come for the Millennials.  Growing up sucks, period. Continue reading →

My views on Internship in Singapore

Whew! The weekend just flew by with so much more work to catch up on! Hope you guys had enjoyed it as much as I do :) Just yesterday, I had attended a casual meetup session with our program director, Dr Mike Molesworth to gain a little more insight to the degree. Majority of the time spent during the session was about internship and I had been guilty of not putting much effort in sourcing for a company as of yet. Continue reading →

There is no ending to learning

Let’s start off with a video shall we? Link via youtube: https://www.youtube.com/watch?v=Tfu3xdSJe7k I couldn’t agree more that the beauty of #MANG2049 is the freedom to conduct collaborate learning. This is evident from our video as it was created from the effort and skills of individuals with various viewpoints and unique backgrounds. Continue reading →

Topic 5: What does the shift towards open access implies?

Resource from: https://www.youtube.com/watch?v=o2HMouOV-Lg Resource from: http://chronicle.com/article/What-a-Mass-Exodus-at-a/234066 The shift towards open access Newsflash: Just barely 2 weeks ago, Lingua, a prominent linguistics journal lost a total of 37 editorial employees via resignation due to a disagreement over changing their business model to be a fully open access publication with the journal’s publisher, Elsevier. Continue reading →

Topic 5: What does the shift towards open access implies?

Resource from: https://www.youtube.com/watch?v=o2HMouOV-Lg Resource from: http://chronicle.com/article/What-a-Mass-Exodus-at-a/234066 The shift towards open access Newsflash: Just barely 2 weeks ago, Lingua, a prominent linguistics journal lost a total of 37 editorial employees via resignation due to a disagreement over changing their business model to be a fully open access publication with the journal’s publisher, Elsevier. Continue reading →

Review of Topic 4: Should we embrace firms using social media unethically?

For topic 4, I had touched on content marketing and UGC which revolve around creation, publishing and sharing contents in order to acquire and retain customers. Whereas competitive marketing reminds us on the importance of developing competitive insight and bringing it to our advantage. Tian Yi’s blog highlighted the importance of competitive marketing leading to public bashing of competitors. Continue reading →

Review of Topic 4: Should we embrace firms using social media unethically?

For topic 4, I had touched on content marketing and UGC which revolve around creation, publishing and sharing contents in order to acquire and retain customers. Whereas competitive marketing reminds us on the importance of developing competitive insight and bringing it to our advantage. Tian Yi’s blog highlighted the importance of competitive marketing leading to public bashing of competitors. Continue reading →

Topic 4: Is it Ethical for Brands to incorporate user generated contents under their names?

Sourced from: https://www.youtube.com/watch?v=chJ0HFpQ0A4 Consumers can be content creators of today. GoPro’s content marketing strategies encourages and attract users to generate contents for them with a webpage to showcase the most captivating videos captured by their users. In return, they promise global exposure and monetary incentives for the best videos in competitions such as the annual GoPro awards. Continue reading →