What’s this all about then? Pros and Cons of Paywalls: Online Newspapers
As an Economics undergraduate and frequent newspaper reader, I have decided to focus the question posed on the newspaper industry.
“Newspaper economics used to be dead simple,” (Preston, 2014). The ways in which Newspapers generated revenue was two-fold:
Receipts from the cover-price
Payments from advertisers who used newspaper to host its advert.
Over the last decade, the news industry has accelerated rapidly towards the digital world.
Continue reading →