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Topic 6: I’m now a Statistic and other discoveries from UOSM2008…

I created the video below to highlight the key points that this Module has taught me, but 45 seconds simply wasn’t enough time to cover everything, and so below is a ‘proper’ post to make sure that I haven’t missed anything important! Prior to participating in this Module I had only ever completed ‘traditional’ modules, which focussed around weekly lectures, essays and assignments. After 3 years of this format, I found the remote teaching and the bi-weekly topics hugely refreshing. Continue reading →

Topic 4: Reflective Summary

The Ethics surrounding Social Media for Marketing from the perspective of a Business remains a grey area. Previous to this topic I hadn’t considered the implications, or the use of Social Media in regards to Education, but to avoid this post being an explanation of how this works I will instead focus on its use by Businesses. Namat shows the problems that arise for a company when a fake account is set up. Continue reading →

Topic 4: Ethical Concerns about the Relationships between Businesses & Celebrities. Kim Kardashain made me do it…

The UK is the 8th most connected country in the World in terms of Internet Connectivity according to the UN, with 80% of households having an Internet connection (Kelion, 2013). For companies harnessing the power of Digital Marketing this can be a complete goldmine, but for the Consumer and The Advertising Standards Authority (ASA) (Langford, 2014). Continue reading →

Topic 3: Hard Working Graduate Desperately Seeking Employment

As we all near Graduation and our entrance into the ‘Real World’ draws ever closer, our Social Media habits must adapt and change to reflect this. Instead of filling our newsfeeds with photos of last Wednesday’s Social people are starting to dedicate time to creating, updating and maintaining LinkedIn profiles. On average we spend nearly 4 hours per day on Social Media, this equates to almost half a working day (Nyman, 2014). Continue reading →

Topic 2: Online Identity

A quick Google of my name shows the usual links to Facebook, Twitter, Linkedin etc, all of which I’ve knowingly placed information into in order to build a profile. But there is also information that I’ve never placed on the internet; you can see that I passed my Grade 1 Ballet exam when I was in Year 2, not exactly scandalous and it won’t stop me from getting a job but it just shows that we have little control of what is written about us online. Continue reading →

Topic 1: Reflective Summary

When I first saw the question to consider for Topic 1, I instantly thought that I must fall into the category of ‘Native’ in terms of my use of the Web and Technology. However, as I began to research and read ideas presented by Prensky and Cornu and White I started to question whether perhaps the distinctions they were making were perhaps a little too simplistic. Continue reading →