This post will give a brief overview of how we plan to market LeapIn.it and how we plan to pitch it to investors. Marketing We have planned to produce some video advertising, which will appear on video streaming website, TV and motion billboards. This will consist of a series of adverts which demonstrate the use of LeapIn.it in different situations…. Read more →
The purpose of this post is to present the outcomes of the usability evaluation study which is described here. The study consisted of a survey, which was completed the critical friends Michael Day, Faranak Hardcastle and Laura Hyrjak. The standard interface This section of the study was designed to evaluate the standard linear interface, as described here. Advantages: Michael Day… Read more →
With a prototype now implemented, our critical friends will now evaluate it, giving particular attention to the usability. We will provide them with a instructions on areas of the system they should test, and what they should observe. This is split into three parts: interface comparison, general interface evaluation and concept evaluation. Interface comparison The participants are given two links… Read more →
This post will consider the social, ethical and legal consideration. This will cover four parts: intellectual property, social problems, community moderation and age restrictions. Intellectual property The Terms of Service of the LeapIn.it project will mention that content creators can publish their work under Creative Commons licenses [1]. By using these licenses, the users can preserve the copyrights of the… Read more →
The following scenario demonstrates how LeapIn.it may be used by companies for creating and maintaining sponsored rooms. 1- A company representative uses LeapIn.it on a smartphone and sees sponsored rooms. 2- The representative decides to get a sponsored room in LeapIn.it and accesses the web-based interface to register the company. 3- The representative clicks on Advertisers link to get a… Read more →
LeapIn.it has been designed as a mobile app. This post will give some consideration into how the app will be accessed. As we discussed previously, LeapIn.it will be developed using HTML, CSS and JavaScript. This will then be packaged as a native application for iPhone and Android using Apache Cordova. Thus, there will be two forms for LeapIn.it: A website… Read more →
This post will illustrate two user scenarios of LeapIn.it. The first scenario illustrates how a new user can register to Leap in it! social network, customizes his/her own avatar and choosing which rooms that match his/her interest from the public room. The second scenario shows how the user is taken from the real world to… Read more →
In the last post, we explained that we were making a major change to our idea, from gaming, to a virtual world social network. The virtual world would encourage people of similar interests, who may not know each other, to socialise. This post will offer a brief proposal of how this will work. Entering the virtual world The innovative aspect… Read more →
So far, we have narrowed our idea down to a social network for sharing in-game experiences. In planning this social network, we’ve found it helpful to consider how users interact with current rich media providers such that they can share their gaming experiences. In the examples below, we compare the user experience of YouTube with our proposed platform, GameX. We… Read more →
