Based on Chris Anderson book āThe Long TailĀ (Anderson, 2006)ā we can assume that BeSeated, as a new product, can be competing for chasing the tail among less selling products, because the niche market is unknown, so within a business model we can assume it is small, but possible to conquer, making our product viable. To …
Tag Archive: Literature Review
Apr 25
Trust and Be Seated
How can Be Seated users trust other user’s reviews? Research has been conducted into how users trust information from unknown sources. 26.3% of respondents in the study indicated that what lies in the text is the best indicator to trustworthiness. The main traits they referred to where; Correctness Comprehension Length Clarity Writing style Scope Neutrality. …
Apr 25
Power and Be Seated
What types of power do Be Seated users use? Experts have discussed different types of power. Such as: Reward: The ability to give rewards. Coercive: ability to use punishment as a way to enforce what you want. Legitimate: having a position or role of authority. Referent: perceived as caring. Expert: having superior knowledge. But do …
Apr 25
Crowds and Be Seated: When to use Crowds
“The potential of using crowds continues to expand as the talent pool broadens and platforms evolve. However this doesnāt mean that tapping global providers is always the best approach. Organizations need to consider when they should use crowds, and how best to go about finding the right kinds of providers for the tasks required.” The …
Apr 25
The Tipping Point : Ways to Popularise Be Seated
A classic book that tries to identify what makes certain trends more popular than others, especially pertinent in an age where something can be launched from obscurity into being viral and universally known. While the Be Seated service is happy to have modest growth rather than just be a viral flash in the pan, it …
Apr 25
Crowds and Be Seated: A crowded market?
Be Seated is not trying to compete with mega-sites/hubs in the social networking/crowd-sourcing landscape. It is happy to be a niche but useful service that doesn’t step on others toes. It is a service that is not readily available elsewhere and can offer something that more established players on the scene have yet to offer …
Apr 25
Crowds and Be Seated: Crowd Business Models
Where does Be Seated fit in the crowd? As a predominately crowd-based service it is important to do some research into what other services, akin to Be Seated, use as their business models. As a site that relies on knowledge sharing and content from its users it must be located in the top left category …
Apr 22
News: Twitter vs. Trolls
Twitter and protecting Users In efforts to tackle abuse, Twitter is taking new measures to secure its users. This is interesting and pertinent for any social networking site. The firm has admitted that it has not done enough to protect its users. Be Seated must make sure that it does not ignore the necessity …
Apr 22
Promotion & Marketing of Be Seated
How will we market & promote Be Seated? In this post we will discuss possible ways to market Be Seated. We are confident that the service and idea is quite useful and rewarding for users but initially some leg work will be required to make people aware of the site. Ideas for marketing: Make …
Apr 22
User Incentives and Be Seated
Current Incentives for Be Seated Users A certain level of āintrinsic motivationā. Users feel part of the community and can get useful information from the service, like TripAdvisor. This has been proven to be a powerful tool in incentivising the crowd. In order to rapidly build up reviews (create a solid base of reviews immediately …
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