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Apr 24

News: Age affects choice of Social Network

A recent news article shows that younger people are more likely to use social networks than older members of society. Which choice of service they use is also different between young and old people .

“Snapchat is the biggest hit with younger people, the figures say, with 71 percent of its users in the U.S. aged between 18 and 34 years old. Facebook, meanwhile, has the lowest user percentage in the 18-34 age range at 38 percent, narrowly behind Twitter at 41 percent.

Other networks popular with “millenials” in the 18-34 age group include Vine, Tumblr, and Instagram. Older people tend to gravitate more towards more established and sophisticated platforms, such as Google+, Twitter, and Pinterest. Another metric measured by ComScore was time spent within an app, and here Instagram beats out all of the competition.”

What this means for Be Seated?

We believe our service is fairly universal and not likely to be part of a bandwagon for a certain age group. It is slightly inevitable that certain ages will prefer to review theatre venues than perhaps pop concert venues. Smaller, denser networks of similar ages and social backgrounds are likely to form in our network based on their interests rather than the actual site itself.

 

Reference:

Digital Trends, (2015). New study shows how age affects your social network of choice. [online] Available at: http://www.digitaltrends.com/mobile/youngsters-love-snapchat-older-people-prefer-facebook-says-study/ [Accessed 1 May 2015].

URL: http://www.digitaltrends.com/mobile/youngsters-love-snapchat-older-people-prefer-facebook-says-study/

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