5. INCOME SOURCE: How users (all/some) pay for the service?
Click-through advertising (especially for ticket sales) will predominately make up revenue as well as banner advertising on the site.
What are the pay systems? Users don’t pay for using the App/website. Venues that want publicity pay for advertising can have their adverts displayed within the App/website itself. We could ask venues to directly pay to Be Seated to advertise, their incentive is they can directly promote themselves to their target audience. Alternatively we could use an advertising service to handle the advertising for us.
