Be Seated hopes to fill a void in social networking services in uniting users who are interested in events and attending venues for entertainment purposes. When using search engines you can find multiple examples of people who are angered or disappointed by the seats that they have been assigned. One notable absence is that there is no clear website to vent these views. In the above example, that is a screen shot from 20/04/2015, TripAdvisor is used for a very specific cinema chain but TripAdvisor has not dominated this area of the market as seen by returning only 1 result.
Other results include a good example of why Be Seated would be a useful service. The Worst Seat in the Prem gives a list of British football venues with poor seats. Mostly these are collections of photos from away supporters who had no way of knowing that there seat was destined to be as bad as what they discovered. It refers to a specific experience of an Arsenal fan who pays £52 for an extremely poor seat. With Be Seated the individual would have the ability to avoid buying this seat or after his experience he could warn any future fan who may also fall into the same trap and buy the same seat. It is hoped that if the venue does not rectify the seat then nobody will purchase it and will make efforts to provide a better service.
In order to empower customers to make better choices we will present a service for users to identify the best seats in the house according to a simple and easy colour coding, with green being the best and red the worst (see below for an example layout). This would address customers concerns about paying a high price for an inferior seat. They could, prior to purchasing a ticket, invest a small amount of time to check if the seat available was of sufficient value to purchase. They could make more informed choices about the potential tickets they were thinking of buying and always get to make the most out of their entertainment experience. In addition they would join a social network of like minded individuals who value the entertainment experience but don’t want to feel short-changed by poor service and bad venue layouts.