The author collected the number of downloads/installations observed for some of the most similar applications on the market (through the iTunes store and the Google Play store). It is observed that there are two primary players in this area: Foursquare and Yelp. These two sites have roughly 50 million downloads each (on Android alone). If Scene is to succeed, it… Read more →
The Competitor Analysis was performed utilising the current trend of social applications. To this end, many websites have compliled lists, such as http://appadvice.com/applists/show/beef-up-your-social-life and http://www.buzzfeed.com/chelseypippin/17-apps-that-can-actually-improve-your-social-life#.avMEaRlYO that span 30 applications between them. Many in particular seem to have very similar premises, honing in on the idea of local searching to find the perfect destination. However, none of them seem have the points aspect that Scene… Read more →