Archive for February, 2011

ProductWiki

Saturday, February 26th, 2011

Even though ProductWiki does not provide a platform for online shopping, it provides product information which helps users to make shopping decisions.

In my opinion, Shopster application should make use of the services provided by sites like ProductWiki, which will provide shopping related data.

ProductWiki is a wiki for information related to products. I.e. the site contains information about different products which are grouped into categories like computers, fashion, music & recordings etc. The content is added & modified by users like a conventional wiki.

The site aims to provide unbiased, accurate and community-based resource for product information.

ProductWiki is open content, which means nobody owns the content – anyone can use the information on the site in any way they want to, commercial or otherwise, as long as they give credit to ProductWiki as the source.

The project has just started and information for many products may be missing in the list, but it is beginning to gather momentum. The basic information about the products is available in the product page. If any user needs further information, or has issues making purchase decisions, they can start a discussion or comment on a product page and ask for opinions from other users.

Currently the site is focused on English content and products released in North America including some occasional Europe and Japan only product. However, the creators of the site hope to spread globally as the project grows.

source: http://www.productwiki.com/

Survey (9-11/02/2011)

Friday, February 25th, 2011

We created an online survey on freeonlinesurveys.com and had it running for 3 days. The purpose was to ask other people what they thought of our ideas for a mobile app and have them to choose between 3 possible applications that we wereWe shared the link on our facebook accounts as well as on MSN and 84 people responded to it (which is quite a large number of participants). The link for the survey is no longer available since we had to pay and become premium members in the website in order to be able to look at the results forever. However, we have saved the results into a word file which I have uploaded. The link is given after the survey questions.

The questions included in the survey were the following:

1) Gender (Male/Female)

2) Do you own a smartphone (e.g. iphone) which can access the internet? (Yes/No)

3) Do you use your smartphone to search and download applications? (Yes/No)

4) We have come up with some ideas for mobile applications and we want to present them to you and ask for your feedback.

One idea is for an application similar to facebook places where users would be able to not only state where they are but also provide useful information about that place. Some examples include coffee shops, restaurants, pubs and clubs and the information they could provide are things like:
– “Is the place (coffee shop, club, etc) empty, few peoplke, half-full, almost full, full?”,
– “What groups of people are present? Young, middle-age, old people”,
– “What kind of music does it currently play?”
These are just some examples of information that could be provided interactively by users of the application. We believe that by learning for example if a place is empty or full, people can decide whether they want to go there or try another place. This can save them time, for example. Users could also get to meet one another. They could also be able to comment on these information or rate it as trustworthy or not, they could post their own information about the same place and the system could possibly weigh the two feedback based on each user’s trustworthiness. Owners of such places may also find it useful to promote their venues if they wanted.

Another idea is an application where shop owners as well as users would be able to post information about sales, offers and discounts provided at a specific shop. We believe that this information is only available when people visit the shops or if they specifically search each shop’s website. By using this application, users could get informed on current sales and offers without the need to go to the shop themselves. Shop owners could also use this to promote and advertise their shops. By allowing users to post such information, other people can also read comments about how worthy or accurate an advertisement/offer is and perhaps find out about the variety of items offered on sale, their availability and their price ranges.

A third idea is to design a mobile application that would receive live data from buses (and/or trains) just like the data you can see at a bus stop (e.g. bus1 arriving in 7 minutes). Again, this information is only available once a person goes to a bus stop. But if this infromation was available as a mobile app, people would not waste time waiting at the bus stops, especially if it’s cold or if it’s late at night, etc. The application could also enable a user to read the route timetables or propose possible bus routes for going to a destination (this kind of applications are already available, of course, but not with the feature of live information, we believe=).

Please tell us which of the 3 ideas you find more interesting (maybe more than 1) and think that you could actually be using it regularly. Use the textbox in the next question to tell us possible additional useful features that these applications could have or maybe some alterations.

Venue (coffee shops, pubs, clubs) information
Shop sales, discounts and offers
Live travel information

5) Tell us your thoughts on our ideas explained above

6) We would be more than happy to read your own ideas and suggestions for a mobile application (always related to social networking, i.e. an application that users could interact and feed information)  that you think would be useful to people. It could be anything you ever thought would be handy to have on your smartphone.

The results can be seen in this word document (responses for participants’ thoughts on our ideas and any new ideas):

http://users.ecs.soton.ac.uk/ka2v07/COMP6051/SurveyResults.docx

The responses we received indicated that most participants prefered the Live Travel Information app, then the Venue information and the least prefered was the shop sales app. However, we then realised that the Live Travel Information app could not actually include a social network feature and we therefore couldn’t choose that one. We then discussed and chose to go with the Shop sales/discounts/offers app since it has the advantage that it could more easily be made profitable than the venue one and also it can be more useful than simply giving information about the number of people in a place and so on. So in other words, we chose usefulness and profitability instead of fun and gossip (?). We did consider what everyone told us, however, and we will try and implement some of the ideas that the participants shared with us in our shopster app.

We are also thinking of conducting another survey in the coming weeks for choosing what features to include in the app and whether people are willing to pay a small amount of money to become a premium member in order to be able to enjoy some more advanced features of the app (such as location searching).

Shopster Features

Friday, February 25th, 2011

I am creating this post to keep a record of what features we can include in the app, as we discussed the earlier days. Comment on this post for your own ideas instead of creating new posts (I believe it’s better in order to have everything gathered here, in one place).

– GPS tracking and finding shops (with offers) nearby

– Ability to filter searches and display shops based on what city they are located, what products they sell, perhaps what types of discounts are offered, etc.

– Offer/discounts must have an expiry date (e.g. offer valid until ….)

– User registration of course is important. We said that it might be good to allow login from existing social networks (facebook, twitter) as well as new users registration.

– Thoughts on premium users(shopsters?). Maybe if a user pays to become a premium user, he/she can then have the ability to use GPS tracking or maybe filter results, while free users won’t have these abilities? What are your thoughts?

– Make a different category of users for validated shop owners.

– Reward system?

– User trust? User ratings on the discounts/offers they publish as well as general user rating/trust?

– Also include ratings for specific discounts/offers? Perhaps an offer is not very interesting or you are not actually saving much money…

Please comment in order to expand this list…

Shopping on Social Networking Web Sites: Attitudes toward Real versus Virtual Items

Monday, February 21st, 2011

This paper is a study about the real and virtual items that social networking sites carry and how they are affected by several attributes. It reveals that product type can effect the target consumers and factors. For the real items the most important things in establishing favourable attitudes toward shopping are age, usefulness, ease of use, security and fit. For virtual items gender, social networking site experience, ease of use and fit are the most influential for attitudes.

From this study we can get very interesting results in regard of how we can present items to specific users. It shows us what we can have in mind in order to present some items to specific users of our application.

Reference

Cha, J. (2009). Shopping on Social Networking Web Sites: Attitudes toward Real versus Virtual Items. Journal of Interactive Advertising10(1), 77-93.

Available from: http://jiad.org/article126

Social Shopper

Saturday, February 19th, 2011

Social shopper is a facebook application where  a user can search for products based on product name or product categorie. Also users can make review about any type of product they want. Additionally social shopper offers the ability to chat with other friends that have the application

Useful features for Shopster:

-Ability to chat with other users of application

Pros:

-Good separation of categories

-Good user interface

-Top sellers per category

Against:

-Very simple, only basic items, no location based

-Categires of items too general

-Application does not use location information

-Limited number of items

-Limited number of users (30) which in turn means less reviews

-No information about location of store or store

source: http://apps.facebook.com/socialshopper/

Craiglist Notification

Saturday, February 19th, 2011

This Android application  lets you create search queries for products on Craigslist and then it notifies you when they’re discovered. You can limit queries to a specific category and location or filter search results by titles, images, and a minimum/maximum price. Once you’re notified of a result, you can click on it to launch your browser and see the full listing at Craigslist. From there you can utilize the native functions from the Android browser to share the page with a friend.

Useful features for Shopster:
-Users can search for something and if it is not currently available, when it is available, the application will send a notification to them.
-This application uses map to show where to find a deal. So deals near a user can be presented using their location on the map.
Pros:
-User interface is simple .
-It is easy to start using this application
-Deals can be found not only clothes, but for jobs, services etc.

source:https://market.android.com/details?id=com.mufumbo.craigslist.notification.android

The Coupons app

Saturday, February 19th, 2011

The Coupons is  a simple but very useful Android app that lists the day’s promotional codes, free stuff, discounts, and online coupons for various merchants. Features include the ability to search coupons by title or barcode, submit coupons, and login to your account. If you own a business you can get your local deal listed in their database of discounts. Users can subscribe to the service as well as comment and rate the various deals and freebies in the list.

Useful features for Shopster:
-A user can send coupons to others so application can become popular very easy.
-Users can get coupons or search for coupons about something they probably want to buy.

source:https://market.android.com/details?id=thecouponsapp.coupon&feature=search_result


The Find

Saturday, February 19th, 2011

The find, is an android application which offers search for the best deals based on users location. Also can advanced search can be made based on shop, product brand or friends favourites.

Useful features for Shopster:
-Application can show shops with the best offers in the map.
-A user can like shops on facebook.

Pros:
-Excellent accuracy on finding search results



source: https://market.android.com/details?id=com.thefind.shoppingaio&feature=search_result

Shop and style guide

Saturday, February 19th, 2011

This application offers alerts for special sales, style guides, catalog search and secure purchasing through your iPhone.  Geomapping tools help users find shops or offers near them. Also, Product Catalogs searchable by keyword categories is offered, along with  Filters to narrow down on specific items, allowing users to retrieve relevant data.

source:  http://www.3esolutions.net/services/mobile-application-development/case-studies/shop-and-style-guide

Target

Saturday, February 19th, 2011

The Target application makes shopping easier for you by giving you products to browse and search, ability to check item availability and aisle location, view the weekly ad, manage your lists and registries, and discover daily deals.

source: http://itunes.apple.com/us/app/target/id297430070?mt=8#