{"id":1415,"date":"2016-11-07T14:30:31","date_gmt":"2016-11-07T14:30:31","guid":{"rendered":"http:\/\/blog.soton.ac.uk\/wsaopps\/?p=1415"},"modified":"2017-01-25T11:19:47","modified_gmt":"2017-01-25T11:19:47","slug":"easyplate-video-brief","status":"publish","type":"post","link":"https:\/\/blog.soton.ac.uk\/wsaopps\/easyplate-video-brief\/","title":{"rendered":"EasyPlate Video Brief"},"content":{"rendered":"<p><strong>Background<\/strong><\/p>\n<p>Welcome to our Unique-Unique world. Since its inception in June 2015, Unique-Unique has been devoted to sourcing the most innovative, pioneering and creatively inspired products from around the globe. We want you to join the Unique-Unique family and follow us on our journey as we explore the minds of some of the most inventive people on the planet.<\/p>\n<p>Wander around <a href=\"http:\/\/www.uniqueunique.co.uk\/\">www.uniqueunique.co.uk<\/a> and you\u2019ll be able to find everything from innovative time-saving gadgets to beautifully designed homewares that can all be yours with a click of a button.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>The Brief<\/strong><\/p>\n<p>The brief is to create a one and a half minute video for a Unique Unique product that can be viewed on social media (YouTube etc). The objectives are:<\/p>\n<ul>\n<li>To create a fun 90 second video that generates awareness for the Easy Eat plate.<\/li>\n<li>To make it fun and impactful and generate as many views as possible by any means possible<\/li>\n<li>To show the products uniqueness and benefits in use<\/li>\n<li>To start to think about a Unique style\/theme for this and future videos.<\/li>\n<li>To link to the product on the Easy Eat plate website (Under construction).<\/li>\n<\/ul>\n<p>The target audience is predominantly male sports fans but generally aged from 20-45 years old.<\/p>\n<p>You have complete creative control over the video, we would like you to have fun and creating something that will make a unique impression.<\/p>\n<p>Please see following photographs of Easy Eat Plate for reference:<\/p>\n<p><a href=\"http:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1416\" src=\"http:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07.png\" alt=\"screen-shot-2016-11-07-at-14-27-07\" width=\"2982\" height=\"1908\" srcset=\"https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07.png 2982w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07-300x192.png 300w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07-768x491.png 768w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07-1024x655.png 1024w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.07-400x256.png 400w\" sizes=\"auto, (max-width: 2982px) 100vw, 2982px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1417\" src=\"http:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31.png\" alt=\"screen-shot-2016-11-07-at-14-27-31\" width=\"1736\" height=\"1058\" srcset=\"https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31.png 1736w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31-300x183.png 300w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31-768x468.png 768w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31-1024x624.png 1024w, https:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/Screen-Shot-2016-11-07-at-14.27.31-400x244.png 400w\" sizes=\"auto, (max-width: 1736px) 100vw, 1736px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Deliverables<\/strong><\/p>\n<ul>\n<li>We would like to view rough storyboards, ideas and concepts by <strong>18<sup>th<\/sup> November 2016. <\/strong><\/li>\n<li>We would like to view final short films by <strong>2<sup>nd<\/sup> December 2016.<\/strong><\/li>\n<\/ul>\n<p>Please send your rough storyboards and ideas to Matthew Stent via: <a href=\"mailto:matthewstent@hotmail.com\">matthewstent@hotmail.com<\/a> with subject \u2018EasyPlate WSA Submission &#8211; &lt;Name&gt;\u2019<\/p>\n<p>This is an unpaid opportunity and final submissions may be used by Unique-Unique to market the EasyPlate.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>More Information<\/strong><\/p>\n<p>Press Pack:\u00a0<a href=\"http:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/UU-EasyEat-Press-Pack.pdf\">uu-easyeat-press-pack<\/a><\/p>\n<p>Full Brief:\u00a0<a href=\"http:\/\/blog.soton.ac.uk\/wsaopps\/files\/2016\/11\/UU-Product-Brief-261016.pdf\">uu-product-brief-261016<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Background Welcome to our Unique-Unique world. Since its inception in June 2015, Unique-Unique has been devoted to sourcing the most innovative, pioneering and creatively inspired products from around the globe. We want you to join the Unique-Unique family and follow us on our journey as we explore the minds of some of the most inventive&hellip;<\/p>\n","protected":false},"author":58090,"featured_media":1416,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6099],"tags":[],"class_list":["post-1415","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"_links":{"self":[{"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/posts\/1415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/users\/58090"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/comments?post=1415"}],"version-history":[{"count":1,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/posts\/1415\/revisions"}],"predecessor-version":[{"id":1420,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/posts\/1415\/revisions\/1420"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/media\/1416"}],"wp:attachment":[{"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/media?parent=1415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/categories?post=1415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/wsaopps\/wp-json\/wp\/v2\/tags?post=1415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}