{"id":140031,"date":"2014-05-04T13:49:00","date_gmt":"2014-05-04T13:49:00","guid":{"rendered":"https:\/\/blog.soton.ac.uk\/uosm2008\/?guid=866a99260565617dfd2564fe5b54752b"},"modified":"2014-05-05T10:23:17","modified_gmt":"2014-05-05T10:23:17","slug":"uosm2008-topic-5-explain-the-advantages-and-disadvantages-to-a-content-producer-of-making-their-materials-freely-available-online-106","status":"publish","type":"post","link":"https:\/\/blog.soton.ac.uk\/uosm2008\/2014\/topic-5-2014\/2014\/05\/uosm2008-topic-5-explain-the-advantages-and-disadvantages-to-a-content-producer-of-making-their-materials-freely-available-online-106\/","title":{"rendered":"#UOSM2008 Topic 5 &#8211; Explain the advantages and disadvantages to a content producer of making their materials freely available online"},"content":{"rendered":"<p><span style=\"font-family: Arial, Helvetica, sans-serif;\">Is it a jail ? For many of us, a jail is meant to be the worst place that our democracy system can force us to live in. Indeed it is, because all our freedom and rights are&nbsp;enclosed&nbsp;behind a wall of&nbsp;brick with barbed wire on it. It is there for our safety, for our understanding that we have to regret our criminal actions. As we will see in this article, a comparison of the jail with the freedom of educational knowledge is perhaps a wrong thought to be taken into account. The openness can be&nbsp;seemed as a non-democratic way, but it gives more&nbsp;benefits for people when it is not hidden from the public eyes.<\/span><\/p>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">Firstly, as&nbsp;Piled Higher and Deeper (PHD Comics), 2012<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">&nbsp;pointed out, the human mankind had to find out a way to keep the research which has been done over the time. Every article, containing inspiring and&nbsp;breathtaking concepts needed a place for its conservation. This need gave birth of the journals, which were composed of a series of reviewed articles. Using this method the science grew and progressed in the right way, until recently two factors has started to change this perspective.&nbsp;<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">On the one hand, the digitization&nbsp;of information and on the other hand, the high cost of the journals, changed the&nbsp;mentality of this old method. The content which in the last century was available only in a few underground libraries by a limited number of people can now be available for 1000 times less than one dollar (<\/span><span style=\"font-family: Arial, Helvetica, sans-serif; line-height: 20px; text-align: -webkit-center;\">David Wiley, Cable Green, and Louis Soares. (2012))<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">. The marginal cost of an online book is nearly zero, because in the online world there is not so much work to be done when a book is online. This can be seen as a big advantage because in the old time a small number of people could afford&nbsp;to spend money on books (250 dollars for a hand-made good or 5 for a&nbsp;printed edition) was small. It is simple why education had no&nbsp;possibilities&nbsp;to reach the majority of people. Even the researches had to buy many journals in order to find their&nbsp;necessary&nbsp;information, sometimes did not find their intended information.<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/p>\n<table align=\"center\" cellpadding=\"0\" cellspacing=\"0\" class=\"tr-caption-container\" style=\"margin-left: auto; margin-right: auto; text-align: center;\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\"><a href=\"http:\/\/www.nature.com\/polopoly_fs\/7.4973.1340115026!\/image\/UK.jpg_gen\/derivatives\/fullsize\/UK.jpg\" imageanchor=\"1\" style=\"margin-left: auto; margin-right: auto;\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"http:\/\/www.nature.com\/polopoly_fs\/7.4973.1340115026!\/image\/UK.jpg_gen\/derivatives\/fullsize\/UK.jpg\" height=\"400\" width=\"376\" \/><\/a><\/td>\n<\/tr>\n<tr>\n<td class=\"tr-caption\" style=\"text-align: center;\">Figure 1 &#8211; Open Access in United Kingdom (click on photo)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">Having information in online environment makes it more&nbsp;convenient&nbsp;to be re-used. An algorithm which&nbsp;maps different publications can help the researches to find their needed information quicker and thus to save time. This time can be spent on different activities. The re-use possibility is more valuable and now possible, using the internet.<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">Not only the scientists can benefit from this&nbsp;openness&nbsp;but all of us. For example, I was spending my time taking&nbsp;a few interesting online MOOCs for free. If I had paid for them, it is clear that I would have not taken them. They were amazing and I have gained a lot of knowledge from them. Being a Computer Science student, I was curious how a course of Informatics is presented at Harvard. This was only possible thought the&nbsp;openness&nbsp;of this university. Not only I saw what and how other students learn at one of the best universities, but I also got a certificate for my work at the end of the course.<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif; text-align: -webkit-center;\"><span style=\"line-height: 20px;\">In the past the only way to modify an article was a difficult&nbsp;and long-term process. Using&nbsp;erata, the mistakes were detected and send back to the publisher in order to modify the article. The propagation of the new version was very slow, sometimes it was up to two years (<\/span><\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 20px;\">&nbsp;(<\/span><\/span><span style=\"font-family: Arial, Helvetica, sans-serif; line-height: 20px; text-align: -webkit-center;\">David Wiley, Cable Green, and Louis Soares. (2012)). Thanks to the Internet, now the articles or books can be easily modified such that the users can have the new version of the publication almost&nbsp;<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 20px;\">instantaneous.<\/span><\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">Of course, the&nbsp;openness&nbsp;can bring issues. One of them is the money which are not paid for the authors of the online content. Presenting free articles or courses online creates a big&nbsp;pressure&nbsp;on&nbsp;the&nbsp;budget&nbsp;of these&nbsp;publishing&nbsp;companies. Coursera, a big online-free courses platform, adopted a&nbsp;very&nbsp;efficient method to solve this problem. All the courses from this website are free and they come with a&nbsp;statement of achievement. In order to get a better&nbsp;certification, people can opt for the&nbsp;certificated&nbsp;version which cost a few&nbsp;tens of dollars.<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">&nbsp;A part of this amount of money (which for MOOCs is&nbsp;significantly<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">&nbsp;greater&nbsp;than the normal courses) is directed to the authors of the courses, thought their&nbsp;universities. The method can be seen as a different way of using&nbsp;pay walls, which will be used in the near future by all the important publications&nbsp;according to&nbsp;<\/span><span style=\"font-family: Arial, Helvetica, sans-serif; line-height: 20px; text-align: -webkit-center;\">STEPHEN LEPITAK. (2013).<\/span><\/p>\n<\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">Other problem is the big number of online article which will be present on the online medium. Unlike the standard way of publishing, where the articles are re-viewed, here there is no way for the user to know which is good or not. A good&nbsp;approach&nbsp;is that the universities should do this selection&nbsp;and they should filter the articles, but offer them free. The rating system and the comments which can be posted on the articles can serve as reasonable methods for a modern review.<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div style=\"text-align: left;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">I was personally interested in understanding why the researches are so restrictive regarding the&nbsp;openness&nbsp;of&nbsp;their publication. I have found that the main problem they face with, as&nbsp;<span style=\"text-align: -webkit-center;\"><span style=\"line-height: 20px;\">Dan Ariely (2008) explained in his book about&nbsp;irrational&nbsp;behavior, is the&nbsp;<\/span><\/span><span style=\"line-height: 20px;\">endowment effect. People tend&nbsp;to over evaluate their own creation and start to ignore the ideas of others. A consequence is, that their work is priceless compared to others, because of the time which was invested. Thus, they do not accept the idea that their work should be freely read. In my opinion, this issue can have a mere solution: the mentality of people should be changed from &#8220;not invented here &#8211; or to pay for having it&#8221; to &#8220;proudly&nbsp;borrowed from here&#8221; as (<\/span><\/span><span style=\"font-family: Arial, Helvetica, sans-serif; line-height: 20px; text-align: -webkit-center;\">David Wiley, Cable Green, and Louis Soares. (2012)) stressed out<\/span><span style=\"font-family: Arial, Helvetica, sans-serif; line-height: 20px;\">. After all, it is essential that the content and the ides of the publication are shared with others and not the encapsulation of these&nbsp;<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 20px;\">notions inside some walls as a jail does. In the end, the research is about spending time to help the science and to improve the quality of life, which is in contrast with the idea of hidden&nbsp;journals.<\/span><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">According to Mark Zuckeberg, the founder of Facebook, we are now living in a information based economy where the&nbsp;possession&nbsp;of knowledge of one individual does not affect others. This is a very different view compared with the standard one, where the power came from the&nbsp;ownership&nbsp;of the resources. One&nbsp;country was richer because it was owning resources on its&nbsp;territories. Today,&nbsp;the more important economical aspect is reached by the way the resources are explored&nbsp;or used rather than the opportunity of having it. Today we can have a world where for example farmers can check the Internet to improve their crop&nbsp;yields. Every student can access Wikipedia as source of their knowledge or they can use social media to improve their communication. The power of free&nbsp;content on the online space is generating creativity and give birth to new&nbsp;innovations&nbsp;from which we can all benefit.<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><object class=\"BLOGGER-youtube-video\" classid=\"clsid:D27CDB6E-AE6D-11cf-96B8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\" data-thumbnail-src=\"https:\/\/ytimg.googleusercontent.com\/vi\/AdXwthh-xLQ\/0.jpg\" height=\"266\" width=\"320\"><param name=\"movie\" value=\"https:\/\/youtube.googleapis.com\/v\/AdXwthh-xLQ&#038;source=uds\" \/><param name=\"bgcolor\" value=\"#FFFFFF\" \/><param name=\"allowFullScreen\" value=\"true\" \/><\/object><\/div>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><b>From me to you<\/b>:<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\">&nbsp;A week ago, I finished&nbsp;<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">successfully&nbsp;<\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">the online course regarding irrational&nbsp;behavior&nbsp;offered by&nbsp;Dan&nbsp;Ariely. If you are interested you can check it here:&nbsp;<\/span><a href=\"https:\/\/www.coursera.org\/course\/behavioralecon\" style=\"font-family: Arial, Helvetica, sans-serif;\">https:\/\/www.coursera.org\/course\/behavioralecon<\/a><span style=\"font-family: Arial, Helvetica, sans-serif;\"> I really recommend&nbsp;it because of the way the teacher found and presented&nbsp;interesting&nbsp;many concepts about&nbsp;irrational&nbsp;behavior&nbsp;<\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><b>References:<\/b><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 20px; text-align: -webkit-center;\"><br \/><\/span><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 20px; text-align: -webkit-center;\">1. Dan Ariely (2008).&nbsp;<\/span><i style=\"line-height: 20px; text-align: -webkit-center;\">Predictably Irrational<\/i><span style=\"line-height: 20px; text-align: -webkit-center;\">. USA: HarperCollins. 127.<\/span><\/span><\/div>\n<div><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 20px; text-align: -webkit-center;\"><br \/><\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">2. David Wiley, Cable Green, and Louis Soares. (2012). Dramatically Bringing Down the Cost of Education with OER. Available: http:\/\/files.eric.ed.gov\/fulltext\/ED535639.pdf. Last accessed 29th Apr 2014.<\/span><\/span><\/div>\n<div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">3. internet.org. (2013). Making the Internet Affordable. Available: https:\/\/www.youtube.com\/watch?v=AdXwthh-xLQ. Last accessed 29th Apr 2014.<\/span><\/span><\/div>\n<\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">4. Martin Hall. (2014). Why open access should be a key issue for university leaders. Available: http:\/\/www.theguardian.com\/higher-education-network\/blog\/2014\/feb\/18\/open-access-key-issue-university-leaders?CMP=twt_gu. Last accessed 4th May 2014.<\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">5. Piled Higher and Deeper (PHD Comics). (2012). Open Access Explained!. Available: https:\/\/www.youtube.com\/watch?feature=player_embedded&amp;v=L5rVH1KGBCY. Last accessed 28th Apr 2014.<\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/span><\/div>\n<div><span style=\"line-height: 20px; text-align: -webkit-center;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">6. STEPHEN LEPITAK . (2013). 90% of online content to be held behind paywalls in three years media company survey suggests. Available: http:\/\/www.thedrum.com\/news\/2013\/04\/12\/90-online-content-be-held-behind-paywalls-three-years-media-company-survey-suggests. Last accessed 3rd May 2014.<\/span><\/span><\/div>\n<div><span style=\"font-family: verdana, sans-serif; font-size: 13px; line-height: 20px; text-align: -webkit-center;\"><br \/><\/span><\/div>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Is it a jail ? For many of us, a jail is meant to be the worst place that our democracy system can force us to live in. Indeed it is, because all our freedom and rights are&nbsp;enclosed&nbsp;behind a wall of&nbsp;brick with barbed wire on it. It is th&#8230;<!-- AddThis Advanced Settings generic via filter on wp_trim_excerpt --><!-- AddThis Share Buttons generic via filter on wp_trim_excerpt --><\/p>\n","protected":false},"author":93832,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1032745],"tags":[],"class_list":["post-140031","post","type-post","status-publish","format-standard","hentry","category-topic-5-2014","column","threecol"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/posts\/140031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/users\/93832"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/comments?post=140031"}],"version-history":[{"count":1,"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/posts\/140031\/revisions"}],"predecessor-version":[{"id":140032,"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/posts\/140031\/revisions\/140032"}],"wp:attachment":[{"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/media?parent=140031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/categories?post=140031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.soton.ac.uk\/uosm2008\/wp-json\/wp\/v2\/tags?post=140031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}