Roles of the users within miXXerS

Many of the users within the miXXerS social networks will play vastly different roles. These different users could be generic music lovers, the artists/musicians themselves, promoters or even venue owners.  Each of these users aims to get something different out of the social network and these differences are presented below.

Generic User: The generic user may have a number of different reasons for using the social network. This could be simply to follow their favourite artists in order to see any new music, upcoming gigs or simply what they are getting up to in their day to day lives. They may also simply want to find new music, be it within the same genre as their favourite artists or if they are more into the live scene, any upcoming gigs within their local area or region. Thirdly, they might just want want to use miXXerS as a place to communicate with their friends or general people sharing the same interests within music.

DJs/Musicians: The aim of musicians within the social network will depend on the position they are in. Famous musicians would likely use the site to simply communicate with their fans, announce/share the release of new music and to announce any gigs they will be performing. Lesser known and independent musicians would likely use the network to release any music they may have recorded and to communicate directly with any friends/fans that are also interested in their music. Like famous musicians, they may also use the network to announce any upcoming gigs.  Stats and the ability to advertise which is available for premium users will also be useful for them.

Promoters/Party Producers: Promoters/Party Producers are likely to only use the network in order to announce any new music or upcoming gigs/concerts from their associated artists. Promoters from a specific music label for example may be there to combine all of the related news for the artists within their label, whilst gig promoters may promote any upcoming gigs occurring at their associated venues. Stats available for premium users will also be useful for them. Stats and the ability to advertise which is available for premium users will also be useful for them.

Come on DJ Keep Playing That Song… What is it is like to be a DJ?

Before I joined to this group project, my idea of DJs were pretty vague. People standing before turntables with headsets, moving on rhythm, continuously nodding to the beat while closing their eyes and stopping the vinyl record occasionally with their fingers, rewinding and playing music to get people to dance… that’s all. Although something tells me it is not that easy, so I did some research on what is it like to be a DJ, how you can create the career path to be a DJ, how much money the DJ can earn and so on.

You can also check out this Documentary about the DJ and Producer Lifestyle

https://www.careersinmusic.com/dj_nightclub-dj/

Here are some points people not familiar with DJ culture may find them interesting.

  • There are two different kind of DJ careers: those who just play the music and those who create music and play them as a performance.
  • The DJ needs skill of networking and social skill to build a fan base.
  • The DJ cannot pursue money as his/her priory goal. Sometimes they must play unpaid. After becoming famous, they earn money from performing and from the royalty of their own tracks. “On average, a reasonably successful DJ can expect to make a few hundred dollars per show.”
  • Many DJs work few hours at weekend nights, from Thursday to Saturday.
  • DJs must work with promoters, bookers, night club managers. At first you become friends with them to let them book you.
  • To be a DJ, you will be offered to perform gigs for free, so people will know you, and you can build fan base. Then your DJ career may on a right track though it is pretty competitive.
  • There is no working union for DJs though as a tracks owner they belong to a music royalty organization.

My conclusion is, it is for your weekend jobs. The interesting thing is as part of their necessary tasks, building a fan base by using social media is recommended. I believe our site will help many DJs who doesn’t have enough time or skill to do that. Even if they have, it is always nice to have extra sites to collaborate with their works and ways to have deeper engagement with fans. In a DJ’s world, social media is powerful and it is going to be more powerful as the era of Web 3.0 arrives.