Archive | Market Research

Market Research – Interview with Potential Users #1

Qualitative market research is an important part of designing a new online social networking site. Before starting work on the design of EventHive, Yani interviewed several students who study at the University of Southampton. Yani conducted an unstructured group interview and aimed to explore potential users’ general attitudes towards event-based social networking sites. These students […]

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EventHive’s Competition

When it comes to talking about event-based apps, EventHive is not the only one out there. There are numerous social network apps that are used to link people with specific events and in this blog post Rafeal takes a look at some of them. Similar Social Networking Services Primary Event-Based Services Take for instance 5gig, […]

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