In a day filled with day-to-day chaotic activities, the key to success is through careful and meticulous organization. A lot of event management applications
are prevalent, just to solve the aforementioned issue. Applications like Evite and Eventful are among the Top 25 event management applications that have a lot of user base. The advent of smartphones and especially their ever trending innovative applications, has revolutionized the way of managing our routine. According to SmartMeetings, there are some widely used event management applications for iOS, and the same is with android. Noshlist has become a smash-hit app in iOS market, which is targeted at restaurants for managing parties.

According to Techcrunch, there are some smart moves from the top social networks like Facebook to implement event management and has gained even more users owing to that feature. The existing event management apps like Eventbrite made moves to integrate with Facebook, to attract a larger audience.

The recent trending aspect of web, which is location sharing/tracking aspect, has become closely integrated with social networks forming the Geo-social networks, which is on high usage as per theurbn statistics. Google maps provides 50 billion kms of route and expanded its feature base to showcase indoor locations, analogous to Nokia, which has tested the same.

With the way the smartphones are being adopted, both event management and LBS have a long way to go and especially both combined would altogether form a new dimension to manage the events. We plan to explore this new dimension through our app, Zen Event.