Above is the first draft outlining the colour scheme, logo plus introduction of the project name: TrustPal.
We’ve chosen TrustPal as the name as it invokes strong meaning of the word Trust plus the meaning behind Pal (Friend). The TrustPal logo is the head of a smiling dog. We chose a dog as part of the logo as they’re a common companion pets and invoke a strong sense of friendship and loyalty.
This is just the first draft, as such all of the above is subject to change. The creation of this prototype allows for further discussion into issues surrounding brand, marketing & user experience.