This post will detail the name and branding for our application.
We wanted to go for a simple catchy name, that wasnβt too difficult to say and that ideally had a meaning behind it. Thus we decided that our social networking application would be called Kohtume, which is estonian for βmeet me at theβ [1]. It also sounds a bit like βgo to meβ.
The main logo will look like this:
The logo icon will look like this:
These were chosen because we wanted the logo to be simple and illustrate our name, and based on Facebook and twitters branding, simple text based logos seem to be the fashion for social networks. We chose a bright purple to reflect βfunβ [2] as that is a main purpose of our application.
This branding and colour scheme will be used in our mockups to illustrate how our application will look.
Additionally the domain kohtu.me is available [3], as we wanted to pick a name that had an available domain so our application would be easily searchable on the Web, and wouldnβt be confused with any other applications under the same name.
[1] http://mymemory.translated.net/t/Estonian/English/kohtume
[2] http://www.colorcombos.com/color-purple-article.html
[3] https://www.123-reg.co.uk/order/domain?X-CSRF-Token=a49f26b5c99f63ef2a1c9efca76486b2dd692f8e&domain=kohtu.me
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